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Coming Soon: REALTOR® News, Workshops and Affiliate Webinars!

November 19, 2010 Personal
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The last few months have been just about as crazy as they get. Periods of insanity, followed by complete boredom. There’s three exciting things happening before the New Year (beside the birth of my first child) and I wanted to remind y’all that there’s a mailing list separate from this blog where I’ll be sharing [...]

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Twitter Announces Sponsored Tweets Platform

April 13, 2010 Marketing

Today Twitter released it’s Sponsored Tweets advertising program. In a nutshell, it gives advertisers the ability to move their tweets up in the timeline. As the New York Times article says: Starbucks, for instance, often publishes Twitter posts about its promotions, like free pastries. But the messages quickly get lost in the thousands of posts [...]

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Ranking Reports – You Decide!

November 26, 2009 Marketing
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The two rental website ranking reports we’ve done have been big hits, and I’ve had requests for more from landlords big and small (and also from a couple of the websites in question). There’s a lot of cities and towns to choose from, and I have my own ideas of what people want. However, the [...]

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How to Cut Vacancies by 50%

July 16, 2009 Marketing

Stuart Lomas told an intersting story this week. He has four properties in Edmonton, two of which were vacant (one up in Hermatige and one in Millwoods) . They were doing well with their advertising. Lots of inquiries, and plenty of prospective tenants to come and look at the places.  The rents were appropriate, and [...]

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Canadian Rental Website Rankings – June 2009

July 11, 2009 Marketing

Renters and Real Estate investors both have similar needs. Renters want a place to live and investors have a place for them. Getting the two parties together can be a difficult exercise. However, there is one thing which brings us together. You might jump to the conclusion that it’s just the Internet. You’d be wrong. [...]

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Maximizing Your Return On Advertisement – Marketing Well Spent

June 28, 2009 Marketing

Real estate investment requires all sorts of marketing, from simple word of mouth to wide-scale marketing on the internet to fill vacancies. Measuring the effectiveness is important, because paying for advertising that doesn’t work is expensive. There are two important types of measurements we’ll focus on, but first, a word about tracking. There are a [...]

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Speaking of Edmonton’s Black Triangle….

April 12, 2009 Edmonton

I’m going to be speaking at Rod O’Keefe’s investment club, the Okanagan Millionaire Real Estate Investment Club (or OMREIC, what a name :p), this coming Tuesday night about the realities of investing in Edmonton. I’ll cover the Black Triangle, some good areas, remote-managing and professional property managers. The event is free, just show up and [...]

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