March 30, 2009
Personal
A friend of mine snapped this picture of a great sign in Kelowna near Queesway Park. It’s a great example of speaking the language of your target market. Kudos to the City of Kelowna for having a sense of humour. Maybe the next time you go to advertise a vacancy you should go with a [...]
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March 6, 2009
Business
At the heart of every truly successful business lies a core competency and a dedication to change. A unique value proposition and a thousand ways to communicate, share, deliver and live that value. The current economic challenges are an opportunity, and in this era, more than any other, those who adapt the fastest will realize [...]
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